Thursday, 1 May 2014

BOOK REVIEW - Public Relations for Authors - Take Hold of Your Own Promotions by Babs Hightower

·         File Size: 1965 KB
·     Print Length: 29 pages
·     Simultaneous Device Usage: Unlimited
·     Publisher: Babs Hightower (October 22, 2013)
·     Sold by: Amazon Digital Services, Inc.
·     Language: English


Blurb:

Getting help to promote your book just got easier. Public Relations for Authors Take Hold of Your Own Promotions will help you locate that special publicist who will help you promote your book the right way. As a Publicity Director for two publishers Babs brings knowledge to the book.

Public Relations teaches you why you need a publicist and how to find the right one for you. To understand what you need she covers:

How publicity can help sell books
What you need to know about publicity
Writing Pitches
Media Kits
Press Releases
Where to find a PR agent
What to send to your PR agent

My Review 


Babs Hightower became a publicity director in December 2012 for Entangled Publishing. 

This mini read deals with authors who may have published a book but don't know how to get the word out.

The book is a step by step guide of what a publicist could and should do for you.

There are some great tips in this book too. One relates to bloggers who've hosted you on a blog stop. Stop by and say "Thanks for having me". Believe me, being a blogger, this does not happy very often. 

The book talks you through getting reviews for your book too. It is a really informative guide, going through radio publicity; book stores and much more, with lots of examples for you to follow.  There are examples on how media kits could look and what to include in a media kit; how books are publicized and what questions you should ask of a potential PR person. 

This is a very well written short book, and a must for everyone looking to promote their own book. The guidelines are clearly written and well laid out.  If you are just starting up you can't do without it; it's a must. If you're a seasoned author it may just give you a few more ideas.  



About the author:

Babs Hightower has been helping authors since 2000. She owns a book review blog Babs Book Bistro which got her started in PR and helping authors promote themselves. In 2012 she started working for Entangled Publishing and worked her way up to Publicity Director of the Scandalous Imprint. She is also the publicist for World Castle Publishing. She is also known as Morgan Kincaid writer of Historical Romance.